Leno
Marin Brand story
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In
1936, Reynold Martin was born in exile in
France of a Russian elite descendants of
the family,His father was a talented artist
Hayier Company mother Weimili Company is
a beautiful place, romantic, smart French
woman,Reynold Martin since the birth date
on inherited his father's noble elite --
and romantic artistic talents and mother
astute business skills, the father and mother
in the boutiques of visible and audible
parents clothing design widely appreciated,
in the hearts of his young sown on the love
of clothing and aspire, who grew up become
outstanding performer。
Since graduating
from university, he gave up his cause around
the world are studying the art of learning,
evolving their own design style, Reynold
Martin design inspiration from the romantic
Marseille Hong Kong margin "blue coast",
which pop color matching, leisure and in
any conventional romantic style permeated
with a sense of the Mediterranean with fashion
atmosphere, especially his French culture
and the Russian culture he skillfully integrated
into the design, clothing, both Russia and
French fashion elite extensive elements
romantic elements, the simple version without.
He not only in the clothing evil and ominous,
are interesting and enthusiastic, clothing
selection of a suitable piece of very good
material, like the use of wool fabrics,
77,000 and silk fabrics, coupled with the
imagination of each season is different
detachment。
Reynold's Clothing
Company a simple shape, generous details,
the subtle changes in the clothing project
as harmonious as the music, which results
in simple models of behaviour to express.
In his subsequent designers, uphold Reynold
Martin design style, color, the more colorful
and full of festive joy is their first choice
of colours. Reynold Martin is a perfectionist,
and the lifelong pursuit of art perfect
fashion, he refuses to compromise on the
popular contribution since 1973, " "
brand clothing since birth, by the leaders
of the European elite celebrities and preference,
Today, " "
brand has become one of Europe's most influential
brands。 |
| |
 Leinuomating
brand Archives |
一、 Type : Senior clothing
二、 Founder:Gini SPA clothing company
三、 Registration : Paris, France (1973)
四、 Designers :
1、1936 Reynold Martin ( ),
who was born in France Marseille
1955 Balisuobang university
studies in philosophy and art design
1960 entered his father
Hayier Company (Mehar Marin), the textile
company internship designers
1961~1963 years of Balimo
Liniukesi (Molyneux) Assistant designer
boutiques
Paris, France-1964~1967 Thinking (Jacques
Fath) designer boutiques
1968 success in Paris
organized fashion briefing individuals
1968~1972 free fashion
designers, many brands have been designed
for the following : Keluoye (Chloe), Effendi
(Fendi), the Paris family (Balenciaga),
Qieruidi (Cerruti), Ninaliqi (Nina Ricci)
Founded in 1973, Marseille Gini Spa clothing
company to launch its own name clothing
Leno Marin High series
1975 series is introduced
Leno Marin High dresses
1978 Marin High Leno introduced
men and women perfume series
2、1975~1976, Gianni Weiersa its (Gianni
Versaci)
3、 Paul Thomas, 1976~1981 Blue (Guypaulin)
4、1981~ years Jisi Walter (Keith Varty),
Ellen Shearouse (Alan Cleaver)
五、Brand lines : Reynold Martin (Mehar Marin)
六、Whereas : classic, trendy, endowed with
passions, romantic atmosphere elite men,
dresses, perfume
七、Target consumer groups : age 30~50 years
advocating fashion grade high-income business
successful
八、Sales to : mainly Europe |
| |
 Leno
Marin Distribution of goods and Quotation |
Serial number |
Commodity name |
Fallen proportion
of goods |
When the proportion
of goods |
Origin |
Retail price(RMB) |
1 |
West sets |
3% |
5% |
Italy |
4360~13500Yuan |
2 |
Shan West |
5% |
8% |
Italy |
3460~5800Yuan |
3 |
Nepalese overcome |
|
2% |
Italy |
11800~38800Yuan |
4 |
Jersey |
|
5% |
Italy |
6800~18800Yuan |
5 |
Jacket |
9% |
Jacket 9%、Cotton jacket 12% |
Italy |
1780~3280Yuan |
6 |
Sweaters |
|
19% |
Italy |
1260~2560Yuan |
7 |
Shirts |
Long-sleeved 4%、Short-sleeved 6% |
8% |
Italy |
860~1260Yuan |
8 |
T-shirt |
Long-sleeved 8%、Short-sleeved 37% |
9% |
Italy |
1160~2360Yuan |
9 |
Leisure pants |
15% |
12% |
Italy |
860~1880Yuan |
10 |
Necktie |
3% |
2% |
Italy |
780~980Yuan |
11 |
Belts |
2.5% |
2% |
Italy |
960~1560Yuan |
12 |
Underwear |
1.5% |
1.5% |
Italy |
118~138Yuan |
13 |
Leather goods |
4% |
4% |
Italy |
960~2300Yuan |
14 |
Socks |
2% |
1.5% |
Italy |
86Yuan |
Add
up |
100% |
100% |
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